Lotus aims to attract four million users daily

Designed by a group of user-experience experts, Lotus is a social network has content as its focus, with its founders claiming it creates an effective platform to support content creators and individuals to create better content.

Speaking at the launching ceremony, Minister of Information and Communications Nguyen Manh Hung hailed the Lotus operation.

Minister of Information and Communications Nguyen Manh Hung at the launching ceremony

He, however, added that this is a challenging area in which some Vietnamese firms have ever failed. He expected that Lotus will try its best to overcome difficulties ahead to inspire other local enterprises in Made-in-Vietnam product development.

According to Nguyen The Tan, General Director of VCCorp, the beta version of Lotus would be used for 3-6 months, starting from Monday.

VCCorp have co-operated with over 500 content creators in 20 different fields like education, economics, photography, story writing, blog and vlog writing, lifestyle, entertainment, music and marketing. It also uses 30 sources of news, including Dantri online newspaper.