The event is aimed to honour heritage and raise the quality of traditional trade village products. The event will also help to connect trade villages and investors and promote traditional handicrafts alongside tourism products.

The press conference about the Hue Traditional Craft Festival 2019

According to the organisers, the festival will introduce 16 crafts, including jewellery-making, embroidery, bronze casting, calligraphy, kite making, and incense making.

Around 350 artisans from 62 craft villages in cities and provinces across the country together with those from Japan, South Korea, China, Brazil and Turkey will join the festival.

Artisans from Japan and South Korea will display their products made from pottery and bamboo.

A range of activities will be staged during the event, including an Ao Dai festival, a ceremony commemorating the founders of crafts, a food event, hot air balloon festival, a flower festival, and a music show featuring popular singers from South Korea.

The new content of this year’s event is the arranged space to introduce unique craft village products participating in the festival for the first time such as lotus silk by artisan Phan Thi Thuan from Hanoi, and lotus wine, tea, paintings, leaf cones, towels, and fans of artisans from Hue, HCM City and Dong Thap.

Meanwhile, the southern bank of the Huong River will turn into a pedestrian space to join Chu Van An, Pham Ngu Lao, and Vo Thi Sau walking streets to host cultural and entertainment activities.

Hue Traditional Craft Festival is organised every two years.

1.2 million tourists visited the province in the first three months of this year, up 13.8%. International tourists reached 642,939, up 20.26%.

The province wants to welcome 4.5-4.7 million visitors this year, up 8% on-year, with 40-50% from abroad.